Ads, SEO and a dedicated SDR

    Lead Generation for Local Service Businesses

    Our lead generation for local service businesses brings you leads from ads, Google, Google Maps and AI answers, and a dedicated SDR follows up with every one of them so the serious buyers land on your calendar.

    Where your leads come from

    So the reason most lead generation falls flat is it only covers one piece. Ads stop the day the budget stops. SEO takes time. A lead nobody calls back goes cold. So what we do is run all of it together.

    • Paid ads, written for buyers who are ready now, not people just browsing.
    • Local SEO, so you show up on Google, Google Maps and in AI answers when people nearby search.
    • Your old leads, unsold estimates and past customers, followed up again.

    A dedicated SDR works every lead

    SDR means sales development representative. Your dedicated SDR calls and texts new leads, asks your qualifying questions and books the ones who are ready. People who are not ready yet go into follow up rather than getting dropped. What that means is the people who show up to your appointments are actually a fit.

    A website built to turn visitors into calls

    We build you a new site where the main action is simple: talk to someone on your team. Every page is built around the services and cities you want to show up for.

    Your team just closes

    For example, say your team is great on appointments but nobody wants to make the follow up calls. We take that off their plate. They get booked appointments with notes, and they focus on closing.

    Help hiring setters or recruiting agents is available on request.

    See what is working every month

    You get a monthly report that shows where you rank, what moved, how many leads came in, how many booked and which ads, searches and calls they came from.

    Who we work with

    Local service businesses that sell through calls, quotes or bookings, like HVAC, roofing, plumbing, landscaping, renovation, cleaning and clinics. We also work with mortgage brokers and loan officers, and insurance agencies.

    We work with businesses in Toronto, across Canada and the US.

    What it costs

    All of this runs as our Growth Partnership. The Growth Partnership is $5,000 USD per quarter, paid upfront, plus performance-based fees as defined in your agreement. Ad spend is paid separately, directly to the ad platforms. It includes your ads and SEO, a dedicated SDR on every lead, follow-up with your old leads, a new website and a monthly report. Scope and terms are confirmed in writing before anything starts. Results not guaranteed.

    How we start

    Book a call. We look at your services, your area and the leads you already have. Then we confirm the scope and terms in writing before anything starts. Want to start smaller? The 14-day Lead Recovery Campaign is a one-time $300 USD intro that follows up with the leads you already have. It includes list cleanup, 14 days of follow-up, booking on your calendar and a closing review. It also includes a conditional guarantee of up to 3 appointments, with any free continued work capped at 60 days. Conditions and remedies are in your written agreement.

    Lead generation questions

    What is done for you lead generation?

    We run your ads, get you found on Google, Google Maps and AI answers, and a dedicated SDR follows up with every lead. Serious buyers get booked onto your calendar. You and your team focus on the work and closing.

    What does a dedicated SDR do?

    SDR means sales development representative. Your dedicated SDR calls and texts new leads, asks your qualifying questions, follows up with people who go quiet and books the ones who are ready. Leads who are not ready yet stay in follow up so they are not lost.

    How much does it cost?

    The Growth Partnership is $5,000 USD per quarter, paid upfront, plus performance-based fees as defined in your agreement. Ad spend is paid separately, directly to the ad platforms. It covers your ads and SEO, a dedicated SDR on every lead, follow-up with your old leads, a new website and a monthly report, for businesses in Canada and the US. Scope and terms are confirmed in writing before anything starts. Want to start smaller? The 14-day Lead Recovery Campaign is a one-time $300 USD intro. It includes list cleanup, 14 days of follow-up with your old leads and past customers, booking on your calendar and a closing review. It also includes a conditional guarantee of up to 3 appointments, with any free continued work capped at 60 days. Conditions and remedies are in your written agreement. $300 USD credit toward a Growth Partnership signed within 14 days of your intro's launch date.

    Who is this for?

    Local service businesses that sell through calls, quotes or bookings, plus mortgage brokers, loan officers and insurance agencies. We work with businesses across Canada and the US.

    Do I still need to answer my own leads?

    No. Your dedicated SDR handles the first calls, the follow up and the booking. You get the lead's details and notes before the appointment, so you walk in knowing who you are talking to.

    What happens to my old leads?

    We follow up with the old leads, unsold estimates and past customers you already have. Lead recovery is part of the service, so the leads you already paid for get worked too.

    How do I get started?

    Book a call with our team. We look at your services, your area and your current leads, then confirm the scope and terms in writing before anything starts. If you would rather start small, the 14-day Lead Recovery Campaign is a one-time $300 USD intro. It includes a conditional guarantee of up to 3 appointments, with any free continued work capped at 60 days. Conditions and remedies are in your written agreement.